Alexander Beer 2

We were asked to design a poster which will be hung in bars around the country, using a design that will convey the brand’s values, be eye catching and beautiful. Or in the brand’s marketing manager’s words: “a poster that they would like to take home with them”.    

I decided to focus on the Israeli element of the brand, which is one of it’s values, and to showcase the Cactus, since it is a native Israeli plant. 

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Academic Project

Print

2018